Page 8 - CFJ_DistSupp25

Distribution round-up

FLOORSTOCK
Can you start by telling us
a little about your company
and how long you’ve been
operating as a distributor
within the flooring sector?

We’ve been operating since
2008.
What types of flooring

WAYNE HASLAM products and brands do you
Director, currently distribute, and have
Floorstock

you diversified your portfolio

to reflect recent shifts in the
market?
We distribute both solid and

engineered wood flooring, Sustainability continues to play sustainability processes but
together with accessories a pivotal role across the supply continue to increase our
including adhesives and floor chain. How is your business recycling of packaging and also

sanding products. Our leading reduce our carbon footprint by
brands are WhiteRiver, Junckers, advancing its environmental replacing our company vehicles
Haro and Saicos. practices or meeting customer from diesel to electric vans.
expectations in this area.
How has business performance We are continuing to develop 01455 234400
been over the past 12 months? our environmental and www.floorstock.co.uk

Have you noticed any particular
areas of growth or challenge?
Engineered wood flooring is a

significant growth area, despite
challenges with the economy
and the dip in retail.
With the new government
in place, have you seen any
effects on business confidence,

investment decisions, or trading
conditions?
Yes. Consumer confidence and

trading conditions have definitely

been negatively impacted.
Have there been any noticeable
changes in buying behaviour -
for instance, increased online
engagement, smaller but more
frequent orders, or greater
interest in sustainable products?
We have noticed a change
towards reducing costs by
choosing less expensive options,
and also an increase in ‘buy to
order’ customers.

8 Distribution Supplement www.contractflooringjournal.co.uk
December 2025 @CFJMagazine